The most popular engines: Yahoo, Google, and Inktomi
Google is a privately held company that was founded by two Stanford graduates, Larry
Page and Sergey Brin in 1998. Dr. Eric Schmidt, the CEO joined in 2001 and by the end
of the year the company had shown a profit.
Yahoo has shown sales of around $ 225 million in the second quarter this year (inching
close to the 1 billion mark over the year), and a net income of $ 21.4 million. Yahoo is a
portal and not a pure play search engine company. It was founded by Jerry Yang.
Google is the search engine that powers the search directory for Yahoo. This partnership
started in the year 2000 and recently there was a report that the contract is being
extended. Last year, Yahoo paid Google about $7.2 million for Web search services.
Inktomi has been a contender too for Yahoo’s business. Google also provides an Apple-
specific Search Engine specifically tailored to deliver highly targeted results related to
Apple Computer and the Macintosh computing platform.
The Apple-specific search engine, located at www.google.com/mac.html, makes
searching for everything from Apple's corporate information to product-related news
faster and easier.
Inktomi has a robust networking business and a foothold in enterprise search. However, it
recently posted deep losses. The company reported a wider net loss in the second quarter
2002, with lower revenue. Its loss broadened to $104 million or 72 cents a share, from
$58.3 million, or 46 cents a share, a year earlier. Revenue fell to $30.8 million from $39.5
million a year earlier.
To stay healthy and competitive in consumer search, Inktomi introduced in the last year a
program that generates fees from Web sites listed in its database. Inktomi charges
companies such as Amazon.com and eBay to list more than 1,000 Web addresses; they
might pay anywhere from 5 cents to 40 cents per click when Web surfers jump to their
pages from Inktomi's database. The revenue generated from paid inclusion is shared with
partners such as MSN and Overture.
For March 2003, according to a study by Jupiter Media Metrix, there were an estimated
114 million Internet users online in the US at work or at home, 80 percent of whom are
estimated to have made some type of search request during the month
Google is a privately held company that was founded by two Stanford graduates, Larry
Page and Sergey Brin in 1998. Dr. Eric Schmidt, the CEO joined in 2001 and by the end
of the year the company had shown a profit.
Yahoo has shown sales of around $ 225 million in the second quarter this year (inching
close to the 1 billion mark over the year), and a net income of $ 21.4 million. Yahoo is a
portal and not a pure play search engine company. It was founded by Jerry Yang.
Google is the search engine that powers the search directory for Yahoo. This partnership
started in the year 2000 and recently there was a report that the contract is being
extended. Last year, Yahoo paid Google about $7.2 million for Web search services.
Inktomi has been a contender too for Yahoo’s business. Google also provides an Apple-
specific Search Engine specifically tailored to deliver highly targeted results related to
Apple Computer and the Macintosh computing platform.
The Apple-specific search engine, located at www.google.com/mac.html, makes
searching for everything from Apple's corporate information to product-related news
faster and easier.
Inktomi has a robust networking business and a foothold in enterprise search. However, it
recently posted deep losses. The company reported a wider net loss in the second quarter
2002, with lower revenue. Its loss broadened to $104 million or 72 cents a share, from
$58.3 million, or 46 cents a share, a year earlier. Revenue fell to $30.8 million from $39.5
million a year earlier.
To stay healthy and competitive in consumer search, Inktomi introduced in the last year a
program that generates fees from Web sites listed in its database. Inktomi charges
companies such as Amazon.com and eBay to list more than 1,000 Web addresses; they
might pay anywhere from 5 cents to 40 cents per click when Web surfers jump to their
pages from Inktomi's database. The revenue generated from paid inclusion is shared with
partners such as MSN and Overture.
For March 2003, according to a study by Jupiter Media Metrix, there were an estimated
114 million Internet users online in the US at work or at home, 80 percent of whom are
estimated to have made some type of search request during the month
Posts
0 comments:
Post a Comment