Saturday, September 20, 2008

ROI Tracking Tools

ROI Tracking Tools

There are several tracking tools that measure the traffic coming to your website and that

can identify what search engines and what keywords have brought that traffic. Moreover

tracking tools can also tell you what the visitor has done online, including page visits,

time spent, actions taken (relevant for e-commerce sites or query/contact forms) and so

on. You will have to find your survey methodologies to relate the traffic history to the

revenue results. Some of these are mentioned below: