DoubleClick's DART
http://www.doubleclick.com/us/advertisers/adserving/dart5/
DoubleClick's DART paid placement and advertising ROI tracking tool generates web-
based reports on cost per click, number of clicks, overall media cost, conversion rates,
gross sales, return on investment (ROI), and net profit. Such tools are suited to online
merchant sites.
http://www.doubleclick.com/us/advertisers/adserving/dart5/
DoubleClick's DART paid placement and advertising ROI tracking tool generates web-
based reports on cost per click, number of clicks, overall media cost, conversion rates,
gross sales, return on investment (ROI), and net profit. Such tools are suited to online
merchant sites.
PR: 
LD: 
I: 
C: 
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